Articles

Ideas, research, and the work happening right now.

Here you’ll find recent listings and sales alongside writing I share about real estate, investing, leadership, customer experience, and decision-making.

INSIGHTS & ARTICLES

Research, analysis, and practical ideas on real estate, investing, leadership, customer experience, and decision-making.

I’m Liz Penner and I’m no fun

I’m Liz Penner and I’m no fun

My Name Is Liz Penner. I’m a Realtor. And I’m No Fun. In this blog I am going to tell...

by Liz PennerAugust 11, 2026
Leadership in Real EstateA People-First Approach to Brokerage Recruitment, Retention, and Team Building

Leadership in Real EstateA People-First Approach to Brokerage Recruitment, Retention, and Team Building

Published by Routledge (Taylor & Francis) Recognized as an Amazon Top New Release in Office Management, ranked among the top...

by adminJune 2, 2026
Fleetwood Stage 1 Approval: What It Means for Detached Lots and Subdivision Potential

Fleetwood Stage 1 Approval: What It Means for Detached Lots and Subdivision Potential

Fleetwood Stage 1 Approval: What It Means for Detached Lots and Subdivision PotentialFleetwood’s Stage 1 Plan approval has shifted the...

by adminFebruary 24, 2026
Why You Still Need a Realtor

Why You Still Need a Realtor

Why You still Need a Realtor Gone are the days when you had to use a realtor. It’s true, those days are...

by adminFebruary 24, 2026
Fraser Valley August Market Review

Fraser Valley August Market Review

Declining prices and high inventory strengthen the buyer’s market heading into fall SURREY, BC â€“ Fraser Valley home sales fell more...

by adminSeptember 3, 2025
The Never Changing Role of a Realtor

The Never Changing Role of a Realtor

The Never-Changing Role of a RealtorThere’s been a whole lot of change in the world we live in.Change in how...

by adminSeptember 3, 2025
July 2025 Market Update for the FVREB

July 2025 Market Update for the FVREB

Fraser Valley real estate sales activity levels off as market enters seasonal slowdown  SURREY, BC – Market conditions are ideal for Fraser...

by adminAugust 13, 2025
Fraser Valley stands out as One of BC’s Strongest Markets

Fraser Valley stands out as One of BC’s Strongest Markets

Fraser Valley Home Market Stands Out as One of BC’s Strongest2025 Brokers Data Call: How the Fraser Valley Stacks UpEvery...

by adminAugust 11, 2025
Why Scarcity Isn’t Working in Today’s Real Estate Market—And What You Can Do About It

Why Scarcity Isn’t Working in Today’s Real Estate Market—And What You Can Do About It

Scarcity is one of the most powerful tools in a marketer’s toolkit. Defined as the psychological response triggered when limited...

by adminApril 7, 2025
Everything Will be Okay

Everything Will be Okay

Everything is Going to be Okay Everything is Going to Be Okay“This is the new normal.” Heard that lately?Ever notice...

by adminApril 1, 2025
The WHY in Organizational Culture

The WHY in Organizational Culture

The “WHY” in Organizational CultureI teach courses, which I love to do. In many of them, I teach that a...

by Liz PennerMarch 19, 2025
Too Much Staff Turnover? Consider a Training Program!

Too Much Staff Turnover? Consider a Training Program!

Too Much Staff Turnover? Consider a Training Program! I hold a BBA in Leadership and I’m studying for an MBA...

by adminSeptember 16, 2024

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