Why Scarcity Isn’t Working in Today’s Real Estate Market—And What You Can Do About It
Scarcity is one of the most powerful tools in a marketer’s toolkit. Defined as the psychological response triggered when limited supply meets high demand, it taps into our natural fear of missing out. In real estate—especially in project marketing—scarcity is everywhere. Phrases like “Only two homes left!” or “Final release—act now!” are designed to create […]
Everything Will be Okay
Everything is Going to be Okay Everything is Going to Be Okay “This is the new normal.” Heard that lately? Ever notice how it arrives with a change you didn’t ask for, don’t want, and could easily live without? Over the past four years, we’ve lived through an unprecedented era of change. We’ve rethought nearly […]
Am I Qualified?
Recently, while working on one of my projects, I was confronted with a fair and pointed question: Are you qualified to write this book? It’s a question that has lingered in my mind for a while, and after much reflection, I’ve finally arrived at an answer: It depends. If you’re looking for a book that offers a […]
Too Much Staff Turnover? Consider a Training Program!
Too Much Staff Turnover? Consider a Training Program! I hold a BBA in Leadership and I’m studying for an MBA in change management. This area of study focuses on the social and financial dynamics of organizational culture. Turnover is well-studied in this field and an area of interest of mine. Staff turnover is a significant […]
A thought experiment on blog posting for SEO
A Thought Experiment on Blog Posting for SEO This week, I’ve been focused on writing blog posts using content silos for a realtor in the US. The goal is to create a steady stream of relevant content that aligns with Google’s EEAT algorithm, which stands for expertise, experience, authority, and trustworthiness. The algorithm prioritizes content […]
A THOUGHT EXPERIMENT ON THE CONSTRUCT OF TIME AND ITS RELATIONSHIP TO DEPRESSION
ON DEPRESSION AND HOPE A THOUGHT EXPERIMENT ON THE CONSTRUCT OF TIME AND ITS RELATIONSHIP TO DEPRESSION It’s summer now, and with the kids off school, neither Jordan nor I need to get up as early to get them ready for school. Naturally, this means we woke up even earlier and got into a discussion […]
The Impact of Short-Term Rental Changes on the Overall Housing Market
The Impact of Short-Term Rental Changes on the Overall Housing Market The impact of short-term rental changes on the overall housing market is a complex issue influenced by various factors, ranging from government policies to market behaviors. Recent regulatory adjustments targeting short-term rental activities have stirred significant interest and concern among stakeholders, particularly in the […]
🎉 JUST SOLD! 🏡 Partington Creek Townhome by Polygon.
JUST SOLD 🎉 JUST SOLD! 🏡 Partington Creek Townhome by Polygon. I am thrilled to have had the opportunity to work with some exceptionally intelligent and loyal clients who have found themselves an excellent buy and a forever home in Polygon’s newest and most impressive community on Burke Mountain, Partington Creek. This townhome embodies the […]
BC – Budget Update! Changes to Property Transfer Tax Exemptions
Just in- BC Government Announces Changes to Property Transfer Tax Exemptions The threshold for property transfer tax exemption for first-time home buyers has been lifted from properties worth half a million dollars to $835,000 as of April 1, 2024. Properties with a fair market value of less than $500,000 are completely tax-free. Newly constructed homes […]
Sell My Home: Expert Tips for a Smooth Sale
Smooth Sale: Expert Tips to Sell My Home House Sale in Surrey – How to Sell your Home Fast and For Top Dollar When it comes to selling your home, there’s a lot more to it than just listing it on the market and waiting for offers to roll in. As a seasoned real estate […]
